Colour Hunting: How Colour Influences What We Buy, Make and Feel

By Jeanne Tan.

Colour Hunting: How Colour Influences What We Buy, Make and Feel

Description

Color plays a vital role in visual experiences. Professionals in design, fashion, architecture, and art are constantly exploring to find good solutions regarding color. In a globalizing world, color requires less time to "read" than any other means of communication.Recent experiments by artists and designers reveal a never-ending fascination with and attraction to color. Research aimed at the urban environment shows how color identifies cultures and can be used to attract attention. Color provides more than a visual experience, however. Scientific studies have proved that other se...

ISBN(s)

9077174273, 9789077174272

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