The Value Factor: How Global Leaders Use Information for Growth and Competitive Advantage
By Unknown Author.
Description
What is the only thing a company has that its competitors do not have? What can a company invest in that its competitors cannot replicate? Information. It’s the new competitive edge. Capitalizing on the information a company owns about its customers, suppliers, and partners is now the value proposition for sustainable long-term growth. Authors Hurd and Nyberg go inside companies to see the value proposition in practice. Combining case studies and analysts’ insights with common sense and surprisingly simple ideas for growth, The...
ISBN(s)
1576601579, 9781576601570
